Levine Communications Office

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  • September 2011
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Archive for September, 2011

How to Get the Salary You Want (Even In This Economy)

Posted by Levine Communications Office on September 27, 2011


Michael McIntyre, author of  The Authentic Salesman, discusses taking risks in asking for a raise.

Click here to read more:  http://money.usnews.com/money/personal-finance/articles/2011/09/26/how-to-get-the-salary-you-want-even-in-this-economy?PageNr=1#ixzz1ZAwWc178

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JJ Virgin: ‘Orthorexia’ term demonizes healthy eaters

Posted by Levine Communications Office on September 27, 2011


Weight Loss Examiner

September 26, 2011

Orthorexia: Do you have it? Do you know what it is? Is it even a thing?


The term orginated in the 1990s but was introduced in 1997 by Dr. Steven Bratman, to label an obsession with eating healthy food. The term is derived from the Greek “ortho,” which means “right,” or “correct.”

The term has been slapped on healthy living bloggers, fitness enthusiasts and even vegetarians and people who eat gluten-free diets.

But celebrity nutrition and fitness expert JJ Virgin, co-host of the TLC show Freaky Eaters and author of the book Six Weeks to Sleeveless and Sexy (Gallery Books, $13.99) thinks more people should practice orthorexia. We talked with her about the term and how people can eat more healthfully by using her diet grading system.

Q. What do you think of the media attention of the term orthorexia?

A. I think it is a way to demonize health. Back in the ’70s and ’80s we were called “health freaks,” then health clubs and healthy foods started taking center stage. This is the modern-day version of the health freak and a great way for the media to say, “See, you shouldn’t be so focused on your health. It’s OK, have that cookie, go out to the supersized dinner, watch more TV.”


Q. Why do you think more people should be orthorexic?

A. Seventy percent of the population is overweight or obese — more are obese than merely overweight. Adult-onset diabetes is no longer called this because kids are getting it. Our medical bills are out of control. Watch the ads on TV — we are depressed, constipated, overweight, tired. All directly related to diet.


Our problem isn’t that we are overly focused on our health, our problem is that we aren’t focused enough, nor are we making the connection between what we eat and how we feel.


Q. Perhaps we should rename orthorexia?


A. No kidding! I can see if someone is obsessed to the point of not eating or living because they are scared – sort of the Howard Hughes of food. But being concerned about pesticides, artificial sweeteners, damaged fats is a good thing because these ingredients are literally killing us.


Q. So how can you strike a healthy balance between caring about your health and getting obsessed?

A. It reminds me of how we look at eaters on my TLC show Freaky Eaters. They have taken their eating habit to the extreme so that it is interfering with their health, their career and their relationships. Anything taken to the extreme — work, drinking water, working out, sleeping — can be problematic


Q. Explain your diet grading system and how it can help people lose weight and eat more healthfully.

A. When a client comes to me, I have them bring a three-day diet recall. I grade it based on how much bad stuff is coming in like sugar, refined carbs, artificial sweeteners, damaged fats, processed foods, chemicals, snacking, juice

and how much good stuff is missing — low glycemic fruit, clean lean protein, healthy fats, breakfast, water, fiber, nonstarchy veggies. Then I work on taking them up to an A-/B+. If their genetics are against them — i.e. they have a tendency toward obesity — I will move them to an A-. If they are more genetically blessed, once they get to be in their ideal range I let them hit a B+ but no lower than that. That whole “everything in moderation” statement is B.S. Moderation makes you slowly fat.


Tips from JJ

If you want to be healthy you have to eat, live and think like a healthy person:

  • You have to focus on making good food choices.
  • You have to avoid pesticides, chemicals, added hormones, artificial colorings and sweeteners whenever possible.
  • You should avoid or severely limit refined foods.
  • You need to move more — that is an hour or more daily and get in some real exercise several times a week (that means you got hot, sweaty and it hurts a bit).
  • You need to get 7-9 hours of sleep.
  • You should take a good multivitamin/mineral and antioxidant formula and essential fatty acids.
  • You should ensure that you are having 1-3 good bowel movements daily.
  • You should get a physical annually.
  • You should schedule in down time.
  • You should make sure you have a social network.
  • You should drink 64 ounces or more of pure spring water daily between meals.

“If we did this, the whole health-care reform issue would go by the wayside,” she says. “This is health-care reform.”



Video of Freaky Eaters- Addicted to Cheeseburgers: http://www.examiner.com/weight-loss-in-national/freaky-eaters-addicted-to-cheeseburgers-video

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LCO Next Publicist Could Be You!

Posted by Levine Communications Office on September 26, 2011

We are a top entertainment PR firm with well over two decades of experience and a client roster consisting of some of the most powerful names and brands in Hollywood, including 58 Academy Award winners. We are seeking bright, new administrative interns to join our hardworking team.

Interns participate in an intense program working closely with our publicists and CEO. We ask that you come in 2-3 times a week for 3-4 months, but hours are flexible to accommodate varying schedules.

Duties include:

– filing of documents
– supporting a team of publicists
– corresponding through phone and email with clients
– answering and screening incoming calls
– make outgoing calls
– scheduling meetings
– coordinating events
– acting as a liaison between clients and the publicists
– supervising or supporting groups of other interns on various assigned projects

Interns must be:

– highly organized, professional, hard-working, flexible, and responsible
– knowledgeable in Microsoft Word, Excel, social media, and Windows
– able to work well independently and in groups
– able to adapt to a high-paced, dynamic, and competitive work environment

We ask that all qualified and immediately available candidates send a cover letter and resume.

Please feel free to email us for more information on this posting. Please note that this internship is only open to candidates located in Los Angeles.

DO NOT ATTACH RESUME. Copy & paste into body of the email only!

MUST be over the age of 18

Not limited to only students. This internship is available to anyone eager to get their foot in the door.

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Rebecca Gladding Featured in “How to Finally Stop Obsessing Over Your Ex”

Posted by Levine Communications Office on September 22, 2011

Rebecca Gladding, author of You Are Not Your Brain, offers words of wisdom in this San Francisco Chronicle article about how to get over a break-up.

Read it now –

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Grant Cardone on FOX News Talks How to be a Millionaire

Posted by Levine Communications Office on September 22, 2011

Grant Cardone, best-selling author of If You’re Not First You’re Last, has made an appearance on FOX News to discuss how to be a millionaire.

Check it out here –

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Corporate Profile Interviews Grant Cardone

Posted by Levine Communications Office on September 22, 2011

Corporate Profile has conducted a video interview with business expert, best-selling author and “Turnaround King” Grant Cardone.

Watch it now –

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Perez Hilton Features Mark Macdonald

Posted by Levine Communications Office on September 22, 2011

Mark Macdonald, author of Body Confidence, has been featured on Perez Hilton where he discusses how you can drink, eat the foods you love, and still have your dream body. As the personal trainer for comedian and talk show host Chelsea Handler, he taught her how she could drink alcohol and dine out without having to starve herself.

See the article-

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Mark Macdonald Debunks Exercise “Talk Test”

Posted by Levine Communications Office on September 22, 2011

Health and fitness expert Mark Macdonald has been featured on SELF online, where he discusses why the “talk test” (the idea that when working out at the correct intensity, you should be able to carry on a conversation) isn’t a good rule to follow while working out.

Check it out here-

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Jimmy Au Featured in 7 Sun Media Newspapers

Posted by Levine Communications Office on September 22, 2011

Jimmy Au, clothing designer for Jimmy Au’s “For Men 5’8″ and Under” clothier, has recently been featured in an article about short men and dating, which has been published in seven of Sun Media‘s newspapers (The London Free Press, The Toronto Sun, The Sudbury Star, The Calgary Sun, The Edmonton Sun, The Ottawa Sun and The Winnipeg Sun).

The article can be seen here-

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Fox’s Good Day Dallas hosts Michael McIntyre & THE AUTHENTIC SALESMAN

Posted by Levine Communications Office on September 20, 2011



Author Michael McIntyre talks to Fox News about sealing the deal on job opportunities. With the tight job market, you really have to stand out if you want to be noticed. McIntyre has great tips on selling yourself and closing the interview.

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