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Posts Tagged ‘Business’

It Has Arrived: The Verizon iPhone 4 is Here!

Posted by Levine Communications Office on January 11, 2011

AP Photo/Mark Lennihan Dan Mead, left, CEO of Verizon Wireless, and Tim Cook, COO of Apple, unveil the Verizon iPhone 4 to be sold starting Feb. 2011

Do you hear that…soft cries of happiness  from AT&T customers (and from people who are glad to FINALLY put this rumor to bed).  The mythical Verizon iPhone is now a reality.  Announced this morning at Verizon’s much-anticipated press conference in New York City, VZ’s COO Lowell McAdam confirmed what many had wanted for so long.  Starting early next month, Verizon will be selling the iPhone.

Many of the predictions the tech community has made about the Verizon iPhone are true; there were no major modifications to the hardware with the exception of a redesigned antenna and lack of sim card slot.

And even though this is a major boon for Verizon and would be iPhone users everywhere there are a few details that should be considered before you run out and grab the gadget.

  1. It’s not 4G.  The phone has been designed to run on Verizon’s older CDMA network.   More than likely Apple will introduce the newest generation (iPhone 5) of the super phone this summer with LTE (Long Term Evolution) capability.  Will Verizon customers be able to upgrade seamlessly to the new model?
  2. CDMA = No ability to call and surf at the same time.  So you can’ talk and check your email.  Kind of a downside.  However, the CDMA Development Group has said this will change for all CDMA operators this spring (we’ll see).
  3. If you’re a current VZ customer, you have a whole host of other things to think about besides the tech factor and they all come down to upgrade credits and cycles (see this blog from Engadget for more details)

With any smart phone purchase there are many reasons to consider before making the investment but the iPhone coming to Verizon is a pretty good thing and it opens up the possibility for the phone going to other CDMA carriers this year (Sprint, T-Mobile).

Will you be getting the Verizon iPhone 4? Let us know in our comments section!

Posted in Business, Events, Uncategorized | Tagged: , , , , | Leave a Comment »

Staying Motivated During Your Job Search

Posted by Levine Communications Office on December 29, 2010

As the economy continues to recover, US corporations have begun to hire again: just not in the US.  According to The Economic Policy Institute, a Washington think tank, says American companies have created 1.4 million jobs overseas this year, compared with less than 1 million in the U.S.  That paints a pretty grim picture for the nearly 9.8% of Americans who are out of work.

With few jobs being created stateside, navigating the job market continues to be arduous and the process can cause a great deal of stress.  But you can avoid the “burn out” by following a few simple guidelines. More Magazine discusses how you can stay motivated though you job search with a few simple tips in How to Avoid Job Search Burnout.  In the article, LCO Client and New York Times best-selling author Leanne Ely (savingdinner.com) discusses the importance of starting the day with breakfast as a way of keeping energy high during your search.  Check out what Leanne has to say and the other helpful tips in the article.

Posted in Business, news | Tagged: , , , | Leave a Comment »

Today in Business: USA the Comeback Kid in 2011

Posted by Levine Communications Office on December 27, 2010

Today on DailyFinance, Jim O’Neill (Head of Goldman Sachs Asset Management  NYSE – GS ) predicted that the US economy will rise once again next year. Earlier this week, O’Neill told clients that he saw 2011 as the likely ‘year of the USA’ following a recent influx of stronger-than-expected economic data. Some U.S. investors are skeptical about his optimism, but his outlook for 2011 shouldn’t be taken lightly.  Nearly a decade ago O’Neill predicted the emergence of and recommended investors buy into BRIC economies (Brazil, Russia, India and China).

See the full article from DailyFinance.

Posted in Business, Uncategorized | Tagged: , | Leave a Comment »

LCO Welcomes the CMO Club

Posted by Levine Communications Office on December 22, 2010

LCO would like to welcome the newest client (partner) to our roster, The CMO Club.

From their website:

The CMO Club was created for the unique purpose of bringing Chief Marketing Officers together in an environment of openness and contribution that enables them to become better at what they do. Tailored exclusively to top marketing executives, this club hosts dinners and events, shares reports and research from leaders in the marketing industry, and leverages the first online network for “CMOs only” for sharing ideas, helping each other, and serving as a resource for CMO career opportunities. The CMO Club was founded in 2007 by seasoned marketing executive Pete Krainik and currently has over 700 members.

Led by its founder, Peter Krainik, who brings to the network over 28 years of Marketing, Sales, Product Management and IT experience, the club currently has over 700 members and sees an average of 30-40 new members per month.  And over 83 percent of its members have brands worth anywhere from $50 million to $1 billion dollars.

We are proud to have the CMO Club join the LCO Family and look forward to our partnership in 2011 and beyond!

For more information about the CMO Club visit thecmoclub.com

Also check out founder Peter Krainik’s Forbes.com blog posts

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Trigger Creates Buzz with New Sony Project

Posted by Levine Communications Office on November 29, 2010

LCO client and youth brand marketing firm/game studio Trigger sat down with Los Angeles Business Journal to discuss their new project with Sony Pictures. 

Trigger is creating Sony Picture’s, “Green Hornet Wheels of Justice” game for the iPhone. Trigger and Sony pictures are promoting this film using an interesting  “freemium” method for the game. “Freemium” meaning that it will consist of the game having 15 levels with the first five being free, and the next 10 to cost 99 cents through Apple’s online App store. If this method is successful, Trigger plans to produce as many as six to twelve freemium games a year through their sister company, Trigger Apps. Although this may be a risk, Sony sees it as an opportunity of not only promoting the film, but as a great way to bring back revenue to themselves and Trigger.  The founder of Trigger Jason Yim declares that overall, ” We have to balance marketing the movie and telling its story, and on the other hand, making a game that’s fun and people are willing to buy.”

For the past 10 years Trigger has worked tremendously to create opportunities that involve, influence, and entertain audiences for clients that want to reach a mass youth demographic. Trigger has worked with industry giants such as, MTV, Universal, Paramount, CBS, and many more. They have also created games for films such as, “Resident Evil,” “Transformers,” and “District 9.”  

Read the full article: Going to The Movies

For more information about Trigger you can visit www.triggerglobal.com.  Also follow them on twitter @triggerllc

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Doonby Stars Help the Homeless this Thanksgiving

Posted by Levine Communications Office on November 26, 2010

While we were giving thanks, some celebrities gave back.

Members of the cast of DoonbyWill Wallace and John Schneider along with producer Mark Joseph leant a helping hand at the annual Los Angeles Mission and Anne Douglas Center‘s Thanksgiving Meal for the Homeless on Wednesday.  The event was hosted for the sixth year in a row by Kirk Douglas and his wife Anne.

Event organizers say this year, the need is even bigger because of the recession: ‘We’re on track to serve nearly four thousand people, an increase over last year,’ said Herb Smith, President of the Los Angeles Mission.

From left to right, Mark Joseph, John Schneider, Will Wallace.

Doonby (set for release in Spring 2011) is a story about a mysterious drifter, Sam Doonby who becomes the talk of a small Texas town.  Sam always seems to be in the right place at the right time to avert disasters befalling the town and its people until suspicion and jealousy drive folks to ask who he is and where he comes from.

For more info about the movie and its starts, visit doonbythemovie.com

 

 

 

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Being “Small” is a Big Deal This Weekend: Small Business Saturday

Posted by Levine Communications Office on November 24, 2010

By now you’re probably already getting your game plan together for navigating through the crowds to seek out the steals and deals this Black Friday. But save some of your energy (and some of your dollars) for a new shopping day this year….Small Business Saturday.

This year small businesses are taking a stand to get their share of the nearly $460 billion dollars Americans spend each year during the holidays. And they’re getting help from a “biggie” in the finance industry.  Credit card giant American Express is offering a $25 dollar credit to account holders if they make a purchase of $25 or more at a small independent business.  Since launching a successful campaign on Facebook, AmEx’s Small Business Saturday Page has already received over 800,000 likes in the past two weeks.  And the campaign doesn’t end with just the promotion of this event. AmEx is donating $1 for every “like” up to $1 million dollars to Girls Inc., a non-profit geared towards empowering young women. It’s a pretty ingenious move on AmEx’s part; they’ve utilized social media to start a movement to stimulate main street while supporting an organization that develops the future leaders (and business owners) of tomorrow.

Speaking of small businesses, there’s one independent store that makes small their specialty.  If you or the special man in your life is 5’8″ or under, then you definitely want to check out Jimmy Au’s, a pioneer in the development of fashion for short men. 

This operation is an example of what all small businesses strive to achieve; starting out in the back of car in 1961 to becoming the dominate leader in their fashion genre. And they’ve outfitted distinguished celebrity men such as Ed Asner, Michael J. Fox and Tom Cruise.  They make holiday shopping a breeze at jimmyaus.com (who wants to stand in lines anyway).  BUT if you’re in the Los Angeles area, this is definitely one store you should visit in person.

Jimmy Au’s

9408 Brighton Way

Beverly Hills, CA 90210

310-888-8708 or 877-JIMMY-AU

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Michael Levine Sits Down with Los Angeles Business Journal

Posted by Levine Communications Office on November 23, 2010

This week, president and founder of Levine Communications Office, Michael Levine, sat down with Joel Russell of the Los Angeles Business Journal.  Michael provided and in-depth look as his start in the business, his rise to PR superstardom and what he really thinks of “celebrity” today.  He also discusses the value of “self-education” and why Bob Dylan is the William Shakespeare of our time.

Read on to hear what else Michael has to say.  Michael Levine: Imaged Focused

Posted in LCO PR, Michael Levine, PR | Tagged: , , , , , , , , , , , , , | 1 Comment »

Quick Time Management Tips

Posted by Levine Communications Office on November 5, 2010

We recently received an email from six-time New York Times bestseller Neil Strauss containing some very valuable lessons. Since we found his email extremely helpful, we thought it would be beneficial to share some of these time management tips with all of you as well. Enjoy!

Neil Strauss

The books from which I picked up the following tips include “Getting Things Done” by David Allen; “First Things First” by Stephen Covey; and “No B.S. Time Management For Entrepreneurs” by Dan Kennedy.

1. Know what your time is worth. There’s an easy formula to calculate this: Take your earnings for the year. Divide that number by 1760. The resulting number is roughly what you make hourly in a work week. However, considering that statistically most people work for an average of one-third of a work hour, multiply that number by three. Now you know what your time is really worth. Treat it that way.

2. Make lists. For those of you who don’t keep running lists of the things you need to do, it’s time to start. Get to-do items off your mind and down on paper. Then prioritize them. One way to do so is to mark them as “A” tasks, which must get done right away; B tasks, which must get done that week; and less urgent C tasks, which simply need to get done sometime in the next six months.

3. Link what you do with your time to your longterm goals. With the Internet available as a constant distraction, most of us are constantly busy but not constantly productive. So always ask yourself: “Is what I’m doing right now bringing me any closer to my goals?”

4. Beware of people who suck up your time. Wean them off their dependence on you and teach them to respect your schedule. If they continue to call, text, or distract you, put them in their place politely. Explain, “I’m really busy, so I’m only dealing with things that are urgent do-or-die priorities. If what you need to talk to me about isn’t an emergency, let’s deal with it later in the week.” Handle your priorities first, not theirs. If your door is always open, people will always be walking through it.

5. Turn off the phone while you’re working and do not check your email, so that you aren’t constantly distracted. Most things can wait. Unless your work requires being available by phone and email all day, set yourself one or two specific windows of time during the day when you deal with emails, phone messages, texts, Facebook, and all the rest of the technological innovations that consume your time and energy.

6. Try to do something active and physical every day. Though it takes time, it improves focus, so you can use the time you do have more productively and feel better about yourself. In general, as we discussed in one of the first emails I sent you, the secret to happiness is living a balanced life.

7. In addition, a simple rule that most people have trouble following: Do the most important thing first, not the easiest thing to get it out of the way. There’s a book I haven’t read, but the title illustrates this point nicely: Never Check Email in the Morning.

You only live once and you never know when it’s going to end, so by making sure you get the most out of your time, you’ll also be making sure you get the most out of your life.

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It’s Your Time to SHINE

Posted by Levine Communications Office on October 30, 2010

SHINE is a three-day event with 18 learning sessions led by business experts from around the world. The event is hosted by self-made millionaire and entrepreneur coach Ali Brown along with speakers Candace Bushnell, international best-selling author of Sex and the City, and Liz Lange, multi-million dollar designer and founder of Liz Lange Maternity. Join LCO Client, Ali Brown, for a powerful opportunity to revive your business and your spirit. As we emerge from one of the most challenging shifts in business history, entrepreneurial women are poised to create a better world for ourselves than ever before. Whether you’re a home-based mom with an idea for a part-time business or you already run a wildly successful million-dollar company, Shine 2010 will deliver stellar education, inspiration, and networking bar none. It’s an event uniquely designed for both experienced and new business owners alike that delivers an exclusive combination of insight, information, and business formulas that can be found nowhere else.

Where: Wynn Las Vegas, 3131 Las Vegas Blvd. South Las Vegas, NV 89109

When: Tuesday, November 2nd – Thursday November 4th

It’s not too late to join! Register today and bring a friend for free at http://www.shineevent.com/

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