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Posts Tagged ‘New York’

It Has Arrived: The Verizon iPhone 4 is Here!

Posted by Levine Communications Office on January 11, 2011

AP Photo/Mark Lennihan Dan Mead, left, CEO of Verizon Wireless, and Tim Cook, COO of Apple, unveil the Verizon iPhone 4 to be sold starting Feb. 2011

Do you hear that…soft cries of happiness  from AT&T customers (and from people who are glad to FINALLY put this rumor to bed).  The mythical Verizon iPhone is now a reality.  Announced this morning at Verizon’s much-anticipated press conference in New York City, VZ’s COO Lowell McAdam confirmed what many had wanted for so long.  Starting early next month, Verizon will be selling the iPhone.

Many of the predictions the tech community has made about the Verizon iPhone are true; there were no major modifications to the hardware with the exception of a redesigned antenna and lack of sim card slot.

And even though this is a major boon for Verizon and would be iPhone users everywhere there are a few details that should be considered before you run out and grab the gadget.

  1. It’s not 4G.  The phone has been designed to run on Verizon’s older CDMA network.   More than likely Apple will introduce the newest generation (iPhone 5) of the super phone this summer with LTE (Long Term Evolution) capability.  Will Verizon customers be able to upgrade seamlessly to the new model?
  2. CDMA = No ability to call and surf at the same time.  So you can’ talk and check your email.  Kind of a downside.  However, the CDMA Development Group has said this will change for all CDMA operators this spring (we’ll see).
  3. If you’re a current VZ customer, you have a whole host of other things to think about besides the tech factor and they all come down to upgrade credits and cycles (see this blog from Engadget for more details)

With any smart phone purchase there are many reasons to consider before making the investment but the iPhone coming to Verizon is a pretty good thing and it opens up the possibility for the phone going to other CDMA carriers this year (Sprint, T-Mobile).

Will you be getting the Verizon iPhone 4? Let us know in our comments section!

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LCO Welcomes the CMO Club

Posted by Levine Communications Office on December 22, 2010

LCO would like to welcome the newest client (partner) to our roster, The CMO Club.

From their website:

The CMO Club was created for the unique purpose of bringing Chief Marketing Officers together in an environment of openness and contribution that enables them to become better at what they do. Tailored exclusively to top marketing executives, this club hosts dinners and events, shares reports and research from leaders in the marketing industry, and leverages the first online network for “CMOs only” for sharing ideas, helping each other, and serving as a resource for CMO career opportunities. The CMO Club was founded in 2007 by seasoned marketing executive Pete Krainik and currently has over 700 members.

Led by its founder, Peter Krainik, who brings to the network over 28 years of Marketing, Sales, Product Management and IT experience, the club currently has over 700 members and sees an average of 30-40 new members per month.  And over 83 percent of its members have brands worth anywhere from $50 million to $1 billion dollars.

We are proud to have the CMO Club join the LCO Family and look forward to our partnership in 2011 and beyond!

For more information about the CMO Club visit thecmoclub.com

Also check out founder Peter Krainik’s Forbes.com blog posts

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“Commotions, Emotions & ‘Magical’ Potions.”

Posted by Levine Communications Office on October 15, 2010

Did you know that over 6,000 women enter menopause every day in the US alone and by 2015, the number of menopausal women is expected to reach 1.7 billion?

Never before in the course of history has menopause been more socially relevant with thousands of “Baby Boomer” women aging at an exponentially fast rate. The number of perimenopausal and postmenopausal women in the United States alone is over 100,000,000. Despite these staggering statistics, menopause remains one of the most taboo and misunderstood of all natural occurrences facing women with a tremendous amount of confusion and misinformation amongst the general public and medical community.

LCO Client and executive producer of controversial new film Hot Flash Havoc, Heidi Houston will be premiering the trailer this week in New York so get excited and see what is in store from this humorous and very relatable film. Heidi and her team of experts including Alan Altman, M.D., a Gynecologist specializing in menopause and midlife sexuality (Harvard Medical School) will be moderating various panels and showcasing Hot Flash Havoc at the MORE Magazine Reinvention Convention and the GenConnect Sex for Life Panel Discussion in NYC October 16 thru October 19.

If men went through menopause, there is no question it would be solved immediatelyMichelle King Robson, Founder & Chairman of EmpowHER

Hot Flash Havoc is an important film for women of all ages. If you are a woman, live with a woman, or know a woman, this is a must-see.Phyllis Greenberger, President &CEO (Society for Women’s Health Research)

Insightful, Engaging, Entertaining. This film ends the confusion and misunderstanding that has surrounded menopause for so long.Dr. Alan Altman, Associate Professor (Harvard Medical School)

 

For more information and to see the trailer of Hot Flash Havoc please visit www.hotflashhavoc.net

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Meet with a Legend

Posted by Levine Communications Office on October 5, 2010

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Happy Birthday to LCO Client, Alex McCord!!

Posted by Levine Communications Office on October 1, 2010

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The New Yorker Talks Short Men and Jimmy Au’s

Posted by Levine Communications Office on September 28, 2010

Please enjoy this article from The New Yorker by Zachary Kanin featuring Jimmy Au’s:


“Short men in the United States are, some studies show, paid less than their taller peers. They are less likely to get hired for a job or receive a promotion, less likely to get elected President, and at a severe disadvantage in the height-obsessed world of dating. But perhaps the worst indignity is being forced to shop for clothes in the children’s department. The alternative is not much better—the standard adult dress shirt has so much excess fabric that, when a short man wears it tucked in, it creates the impression that he is wearing a diaper under his trousers.


While there are hundreds of stores in the United States specializing in clothes for “big and tall” men, there are very few designer-clothing stores for short men. One is the Beverly Hills clothier Jimmy Au’s, whose motto is “For Men 5′8″ and Under.” The proprietors of Jimmy Au’s were in town recently for their first East Coast trunk show, and they approached this magazine to request a “deskside” chat. Unlike the phoneside, e-mailside, or even fireside chat, a deskside is a face-to-face briefing during which a publicist (or his or her client) pitches a story to a journalist in an intimate setting.

On the day of the chat, a desk was not readily available, but a bare one was apprehended and spruced up with knickknacks, to give the impression of use. At the appointed hour, a miniature delegation arrived: Jimmy Au, the store’s designer and founder, and his son, Alan, the firm’s client-relations manager. They had brought along a surprise guest: Nora, Jimmy’s wife and Alan’s mother, as well as six plump garment bags. Jimmy, who is five feet two, wore a black pin-striped suit with a red tie and large seventies-style eyeglasses. Nora, who is five feet one, was dressed in white. Alan straddled a chair between his parents. At five feet six, he is the tallest member of the family. He wore a black pin-striped suit with a yellow tie. His hair had been gelled into stylish spikes that added an inch to his height. “There are more short men in Manhattan than in all of Southern California,” Alan said, explaining his family’s interest in New York. (Plans for a Manhattan-based Jimmy Au’s are in the works.)

Jimmy laid out the highlights of his fifty-year career: He arrived in the U.S. from Hong Kong in 1959 and began selling suits while a student at Church College of Hawaii. “The first day, I sold three suits and made sixty dollars,” he recalled. “That’s like working sixty hours in a cannery. I told myself, ‘This is it.’ ”

He started going door-to-door, selling custom-made suits. When he noticed that most of his customers were short men, he realized that he had found an untapped market. He quickly became the tailor to some of the most successful jockeys in the country. After marrying Nora, in 1971, he opened his first store, in Torrance, California, and then one in Arcadia, near the racetrack. In 2005, Alan oversaw a move to the store’s current location. There, Alan said, visitors find an atmosphere that caters to the short man in every way. “The store is scaled down,” he said. Ceilings are low, clothing racks are small, and the mannequins—made by a special-effects company—are five feet eight inches instead of the standard six feet.

“Even the chairs are made shorter,” Nora added.

The move to Beverly Hills reflected a shift in clientele, from jockeys to actors. Jimmy Au’s has provided wardrobe for more than fifty prime-time television shows in the past five years and, Alan said, for “multiple celebrities from ‘Ocean’s Thirteen.’ ” Asked to elaborate, he pointed out that it is touchy to name names in Hollywood.

“For example,” he said, “I can’t say, ‘Tom Cruise shops at our store.’ But I can say that his stylist comes in.” He went on, “I can’t say, ‘Danny DeVito shops in our store,’ but I can tell you that my dad goes to his house.”

“Is it O.K. to mention Scott Hamilton?” Jimmy asked. Alan said that it was.

“Scott Hamilton is one of my happiest customers,” Jimmy said.

Alan explained how to make a man look taller. “Proportion is the first trick,” he said. “Once a suit is proportioned, you can fool the eye other ways.” Stripes are essential, because they elongate. Tie clips and horizontal plaids are verboten. “Unless you’re Fred Astaire, or you’re going to some kind of dance-related thing, don’t do wild, crazy socks. Don’t bring the attention downward.”

Jimmy raised an index finger. “The most important is fit and the quality,” he said. Then, as Nora unzipped a garment bag, he sized up his five-foot-three-inch host.

Jimmy selected a tan sports coat that fit as if it had been tailored for the recipient.

“That’s really good,” Nora said, smoothing down the shoulders. “Now, you see the confidence?” ”

To read the article in its entirety, please click here.


Please visit the Jimmy Au’s website here.

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The East Coast Gets a Taste of Jimmy Au’s

Posted by Levine Communications Office on September 17, 2010

LCO Client, Jimmy Au’s For Men 5’8” And Under seems to have impressed the city of New York. The New Yorker recently did an exciting piece on Jimmy Au’s first trunk show on the east coast, perfectly portraying what the designer clothing is all about.

Short men in the United States are, some studies show, paid less than their taller peers. They are less likely to get hired for a job or receive a promotion, less likely to get elected President, and at a severe disadvantage in the height-obsessed world of dating. But perhaps the worst indignity is being forced to shop for clothes in the children’s department. The alternative is not much better—the standard adult dress shirt has so much excess fabric that, when a short man wears it tucked in, it creates the impression that he is wearing a diaper under his trousers.

While there are hundreds of stores in the United States specializing in clothes for “big and tall” men, there are very few designer-clothing stores for short men. One is the Beverly Hills clothier Jimmy Au’s, whose motto is “For Men 5′8″ and Under.” The proprietors of Jimmy Au’s were in town recently for their first East Coast trunk show, and they approached this magazine to request a “deskside” chat. Unlike the phoneside, e-mailside, or even fireside chat, a deskside is a face-to-face briefing during which a publicist (or his or her client) pitches a story to a journalist in an intimate setting.

To read the article in full, click HERE


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Growing Appreciation for P.R. On Madison Avenue

Posted by Levine Communications Office on September 15, 2010

Take note of this article clipping from The New York Times (BY: Stuart Elliott) about the continued growth of the importance of Public Relations in the Business world:

“THE recently acquisitive MDC Partners is at it again, with a deal that is indicative of the growing recognition along Madison Avenue of how much more interested marketers are becoming in using public relations to reach consumers.

Kirshenbaum Bond Senecal & Partners in New York, which is owned by MDC, is acquiring a majority stake in Kwittken & Company, a public relations agency in New York with annual revenue approaching $10 million and clients like Better Homes and Gardens Real Estate, McGraw-Hill and Thomson Reuters.

Lori Senecal of Kirshenbaum Bond Senecal, with Jason Schlossberg, left, and Aaron Kwittken, who opened Kwittken.

…The transaction is the third in five months for MDC involving a public relations agency; the others were Sloane & Company in New York, in April; and Allison & Partners in San Francisco, in May. And it is the sixth deal over all for MDC since last September.

None of the six agencies in which MDC has bought majority stakes specialize in traditional ad tasks like creating television commercials. Rather, their specialties, in addition to public relations, include social media, database marketing, experiential marketing and analytics.

Marketers want “to find firms that can deliver performance,” said Miles S. Nadal, chairman and chief executive at MDC, which is based in Toronto, and public relations agencies are excelling in “understanding the changing dynamics of the marketplace,” as what happens with a campaign in social media and earned media has become as important as its presence in paid media and owned media.

As a result, Mr. Nadal said, “we love the P.R. space — social, blogging, crisis management, events.”

“P.R. is taking on a higher strategic importance based on its unique role in amplifying a brand’s message in today’s digitally focused, social media world,” said Lori Senecal, president and chief executive at Kirshenbaum Bond Senecal.

Kwittken and her agency got to know each other, Ms. Senecal said, when they teamed up to work on a project for WGSN, a fashion trend forecaster in London. “It went successfully,” she recalled, “so we thought, ‘There’s something more here.’ ”

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The Reality of Exorcisms

Posted by Levine Communications Office on August 30, 2010

If you ask psychic and spiritual adviser Ron Bard, real-life exorcisms aren’t too far from those depicted in movies like The Exorcist and newly released film, The Last Exorcism.

From: The Last Exorcism

In an August 29th article with The New York Daily News regarding the similarities between a movie exorcism and a real-life exorcism, Ron Bard noted, “The first ‘Exorcist’ movie with Linda Blair is actually not too far from the truth” … “The head-spinning is a little much,” adds Bard. “But I’ve seen a lot of the things that are characteristic of (spirit) possession”. In the article Mr. Bard goes on to tell the story of the first time he accompanied his mother, former psychic, Yolana Bard to do an exorcism at the home of a famous Hollywood socialite:

“As soon as I walked in, all of a sudden she was speaking in tongues – in this case, fluent German – and she was saying, ‘I’m going to kill you,’” recalls Bard.

“Lines started appearing on her hands and she was bleeding. And her body had become jaundiced and twisted, like she had cerebral palsy.”

Bard Continues:  “My first exorcism still scares the crap out of me”. “Spirits could get really violent, and when you’ve got someone who can whup your a–, it’s scary.”

The scene Bard describes sounds as if it could have been torn straight from the pages of Hollywood terror flick, instead it is one of many exorcisms  Ron has attended and assisted in.

Ron Bard is a celebrity psychic and spiritual adviser from New York who is now living in Los Angeles, please visit Ron’s website here. And follow him on Twitter @RonnieBard.

For the rest of the New York Daily News article, From reel to real; ‘The Last Exorcism’ depicts real-life religious ritual, says psychic by Robert Dominguez please click here.

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KISS Concert Update

Posted by Levine Communications Office on August 11, 2010

The KISS “Hottest Show on Earth” tour is well underway. With upcoming shows in New York and Pennsylvania the band is staying busy. In a recent show at the Indiana State Fair, KISS blew fans away with explosive displays and post-concert fireworks. The KISS tour schedule includes multiple appearances at state fairs, a less-than-traditional venue for the rock band. Check out KISS performing their hit song Beth in Indiana here.

The KISS tour continues August 13th with a show in Buffalo, New York at the Darien Lakes Performing Arts Center followed by two other New York tour dates; August 14th at the Nikon at Jones Beach and August 17th at the Saratoga Performing Arts Center. The band will also be in Pennsylvania at the Toyota Pavilion in Scranton on August 15th.

For tickets and more information about the KISS “Hottest Show on Earth” visit the KISS website here.

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